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  For more ideas on Increasing your Web Site's Return on Investment,
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Increasing the ROI from your web site

You have web site, but you're not sure whether anyone is visiting it or what kind of return on investment it is providing. After designing a great web site, many companies think their internet marketing is finished. This is the equivalent of thinking that having a phone number will generate phone calls to your business.

You must advertise www.yourcompany.com on every piece of correspondence and advertising your company generates. Don't forget signs on buildings and vehicles as well as packaging and other media.

Still, the most significant source of web traffic is the search engines. Plenty of tools are advertised to "submit your site to 500 search engines". But just as most people reach for the Yellow Pages to find a number, most internet users use one of a handful of search engines or directories.

According to StatMarket (http://www.statmarket.com):
1. Google
2. Yahoo
3. MSN
4. AOL
5. Go Network
6. Excite
7. Altavista
8. Lycos

represent 96.71% of the total search engine queries per day, or approximately 308 out of 319 million. Therefore, optimizing and submitting to just these is well worth the time, money and effort. We know how.

Contact us today! Email or Telephone: (561) 748-1330

Of course, being listed at position 523 doesn't help you very much either. In fact, most professionals agree, if you're not listed in the top 30, you may as well not be listed at all. That's because people will generally follow only a limited number of links. How do you get listed at the top?

Each search engines and directory has its own rules and idiosyncrasies. Some charge one time or recurring fees. Keeping track of all this can become a fulltime job. It makes sense to hire a professional. two fins web design has the tools and knowledge to help people find your web site.

Contact us today! Email or Telephone: (561) 748-1330

Equally important, we can help you track visitors and find out what resources are being used on your web site. Together we can explore online advertising options. You invested time and energy in your web site. Increase your return on investment by using internet marketing.

Contact us today! Email or Telephone: (561) 748-1330

Automated submission to 500 search engines will not bring the results you need. We target the top search engines to generate traffic to your site.

We target the search engines with this process:

  • analyse webpages to optimize them
  • submit to the top search engines
    (Google, Yahoo, MSN and all the above list)
  • track when and which search engines have received submission

Some top search engines are paid submission sites. These include:

Others are "pay per click"

Visit the above links for information on pricing and what each search engine offers.

What next? Find out who is visiting your website!

two fins will use the award-winning WebTrends Log Analyzer software to provide comprehensive analysis and reporting of web server traffic to your site.

WebTrends Analyser

Get your WebTrends report monthly when we design or redesign your website.

Learn more about increasing web site traffic by contacting two fins today.

Email or
Telephone: (561) 748-1330